Let’s talk B2B! at Econnect Europe

We were present at Econnect Europe. Herbert Pesch and Mascha Tamarinof interviewed speakers and delegates at this event. Over 130 ecommerce leaders from the European Manufacturing industry came together to share, discuss, and network on how to create a successful ecommerce strategy. This is video 3/3 from the Econnect Europe event Let’s talk B2B!

In this episode Herbert Pesch and Mascha Tamarinof from Evident interviewed:

  • Fernanda Cristo
  • Gabor Huszar
  • Lisa Bergström

Fernanda Cristo is responsible for ecommerce at Puratos in a billion-euro supplier to bakers and patisseries. During her interview she explains how they tackled aligning their salesforce with their digital commerce channel.

Gabor Huszar is director digital commerce & pricing at Aalberts N.V. (Aalberts Industries - Flamco) which is a multi-billion-euro Industrial group. During his interview he talks about the opportunities that arise in servitization.

Lisa Bergström from Copperberg talks about the struggles of manufacturers in B2B ecommerce.

Author:
Evident
We help B2B companies grow in an ever-changing digital world

Evident